你的意见很重要:挖掘推荐书的潜力

When was the last time you bought something without doing any research—not even one quick online search, 给朋友发短信或查看消费指南? 在数字时代, 软件下载需要的所有信息都可以立即获得, 作为消费者, we expect quality products or events to have reviews readily available. 

推荐书是研究过程的关键部分, where we can learn from one another about a service or product to help make the best investment decision possible. 最近的研究表明， 85%的消费者信任在线评论 和个人推荐一样多. 当涉及到重大的生活经历时，它也不会改变, such as which college to choose or which degree program to enroll in. In fact, the bigger the purchase, the more important the vetting process becomes. With the cost of college, the last thing you want is buyer’s remorse.

为什么推荐信很重要?

奖状 from college students offer an honest inside look at where prospective students might be going 和 the experience that awaits them. 有谁比那些经历过的人更适合去问呢? They can share what st和s out 和 even offer a little insight into paths not taken 和 what they would have done the same or differently if they could go back in time. 

学院, testimonials build trust 和 credibility but also help showcase all the features 和 benefits their programs have to offer. 例如，在浏览 贺晶大学的推荐信, many current 和 former students mention the flexibility of the coursework 和 affordability as highlights of their time at Herzing. 其他人则鼓吹职业准备和在线选择. 对于一个未来的学生谁是导航许多选择, seeing honest feedback can help them make the correct choice about what is best for their future, from the investment 和 schedule to career paths 和 overall lifestyle. 

如何写推荐信  

Ratings 和 reviews are commonplace but that doesn’t mean all are created equal. 有一个办法 写一封推荐信 that succinctly 和 authentically presents your opinions without alienating or boring your audience. 要写一篇与众不同的推荐信，请记住以下几点:  

• 保持简短. 推荐信是关于你的反馈和经历, 而不是你伟大的美国小说的初稿. Stick to the main mess年龄 和 clearly state your opinion without rambling. 
• 保持相关性. 读者想要他们可以利用的新闻. Highlight what is pertinent to the topic 和 concisely share your thoughts. 
• 要具体. Using descriptive words 和 emotions to highlight your mess年龄 gives readers a more complete 和 authentic view of your experience, providing something concrete to use for comparison 和 information gathering. Have you ever been intrigued by “It was good,” or “It was fine” reviews?
• 突出独特之处. Emphasizing what makes a college or program st和 out is a helpful way to emphasize the aspects that will resonate with a student once they’ve enrolled. 例如, you might say that while you enjoy the flexibility of online classes, having access to the professors for one-on-one discussion helps you connect more deeply with the subject. A prospective student might not expect to have that kind of access to their professors for online classes 和 that is information they can use to help inform their decision.
• 强调普遍的东西，而不是个人的. Sharing the feelings 和 questions you had when you were a prospective student shows the reader what they can reasonably expect by making a similar choice. 说出你发现的有价值的东西, 你觉得有趣的是什么, 你庆幸自己学到了什么或做了什么, 以及你的选择如何带来积极的结果. 这将有助于潜在的学生, 父母, or guidance counselors get a general idea of how your personal experience could translate to someone else. 
• 强调积极的一面，宽容地对待消极的一面. 奖状 that are honest 和 objective are effective 和 informative but beware of the review that sounds either too good to be real, 或者太愤怒而不相关. 每一次经历都会有起起落落, 和 passing judgment without full context is not necessarily helpful to someone else. Give the right context, but allow your feedback to deliver an opinion, not a takedown. 

推荐信是很好的, low-stakes way to share your feedback 和 help others who were once like you, 寻找有助于做出重要决定的答案. 与贺晶大学分享你的想法 职业发展服务团队, 在你的社交媒体渠道上上网, 和 anywhere you think a future student could search for helpful insights. Everyone’s path is their own, 和 testimonials can serve as helpful guideposts.